BONABAG in ELELE!

18 AUG | BONABAG, in ELELE

Elele is an inspiring magazine that we always follow closely. The blue and earth theme used for August has already taken its place in the new season! Sustainability, one of the most prominent trends of recent times, is a subject that we hear frequent- ly and that increases its importance day by day. And it’s all about getting back to nature and strengthening our bonds with nature.

Every journey starts with passion. Our journey to the real and natural; started with a passion for timeless designs. As BONABAG, our priority has been sustainability since the first day of the brand’s establishment. In the craze of mass pro- duction and fast consumption, we preferred craftsmanship and personal production. In our AW 21-22 Native Collection, we decided to become one with the sky and the earth with the blue and brown tones we chose by blending into nature. Thus, we have created a great combination with this month’s Elele. In this collection, we added a bit of hippie style to our story as we all started our return to nature. Adding excitement to the season with its hippie style dynamics and dynamism, we launched a brand new collection in which we will travel together in time under the dominance of our tassels flying in the air.

With geometric shapes and sometimes details resembling a work of art; In this collection, pastel colors and suede texture play the leading roles, we gave importance to pure craftsmanship by using pure materials. The Native Collection, on which we emphasize purity with a few hammer blows and try to get out of the perception of perfectionism, which we can feel with all our strength by concentrating on nature and aiming to reach integrity as a part of the universe, is now at your every step! With its handmade 100% genuine leather bag and accessory collections, it is with you in every moment of your life! In short and long journeys, in stories worth remembering, in every unique discovery, luck favors your courage…