Bonabag at Who’s Next Fair

Bonabag at Who’s Next Fair

An international platform for the future of fashion


Held twice a year in Paris for more than 25 years, Who’s Next is an international fashion trade fair uniting ready-to-wear collections from independent designers to well-known brands.



As its name indicates, Who’s Next Fair exhibits upcoming collections and trends to create the opportunity to explore new labels and brands for more than 44.500 visitors in Paris. Offering new opportunities to discover future trends in fashion with ethical brands from France and all over the world, the fair is renowned as the leading international trade show, for unisex and women’s fashion in Europe.



Bonabag has been one of the most colorful brands in a total of 1.500 exhibitors this year, including ready-to-wear, lifestyle brands, ethical brands and trend-led brands. Hand-crafted and multi-functionally designed with a wide range of natural hues, our SS20 collection reflects a pure balance of design and function, timeless and modern, unique and genuine. And we’re happy to witness more and more people value uniqueness over mass production.



Who’s Next Fair is also an important platform with curated events for professionals who want to be a part of the positive change in the fashion industry, through four days of sharing experiences and developing new ways for collaboration. It’s been a great pleasure to meet new individuals embracing artisanship to create a better fashion environment together.